Best tunes of 2002: #10 David Bowie “Everyone says ‘hi'”

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Wow. It took almost three and half years for this blog to see its first proper post to feature David Bowie. Fittingly, it was his 2002 album, “Heathen”, that really set me on the course to fandom. Of course, I’d heard him before, knew many of the hits, heard a few of his compilations, but I feel sure that this was the first of his albums to which I listened in full and took an immediate liking.

Seen by many at the time as a comeback of sorts, David Bowie’s 22nd album was his highest charting album since the early 80s and was generally as well-received by the critics as it was the buying public. It saw him easing back from the electronic sound he focused on in the 90s, consecutively dabbling in soul/jazz, industrial, and electronica/rave sounds, and instead, playing with a more fulsome and organic palette. The cover art of “Heathen” felt like a play or self-parody, an older Bowie looking clean cut and almost too normal, except for those eyes, those eyes felt alien. Yeah, alien.

Right neat the end of album, at track ten, sits this tune, “Everyone says ‘hi’”, the album’s second single. You might think by its title that it’s a happy and light number and listening to it superficially might find you in the same place. But this big sounding tune that mixes solid acoustic strumming and plenty of chameleonic synths, is really a song about loss and missing someone so terribly that you can’t accept it and instead, choose to imagine them having gone temporarily, vacation-like.

“Said you took a big trip
They said you moved away
Happened oh, so quietly
They say”

This song is magic and the more you listen to the words, the deeper they cut. And suddenly, the cheerful tune becomes haunting, the saxophone rings in nostalgia, recalling his youth, the strings gather you all in. “Everyone says ‘hi’.” Everyone misses you, Bowie is saying, the pain is so great that everyone feels it, like pathetic fallacy. Just amazing.

For the rest of the Best tunes of 2002 list, click here.